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The One Show: Young Ones 2021

Whats App Brief:

Create an awareness campaign empowering young adults to solve mental health challenges through WhatsApp.

Our purpose: Connecting the world privately.

 

With Stickers, people are able to update thier status to signal where they are emotionally. Only for people who are closest friends or "safe people."      

 

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Calm

Stable

Good Day

Hopeful

Unstable

Tired

Misunderstood

Frustrated

Trigger

Hurt

Help

Anger

Lonely

Overwhelmed

Depressed

Needs Support

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In Collaboration:

Copywriter, Kylie Ruffino

Art Director, Harper Barth

Video: Alejandro & Chris Bartoldus