The One Show: Young Ones 2021

Whats App Brief:

Create an awareness campaign empowering young adults to solve mental health challenges through WhatsApp.

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Our purpose: Connecting the world privately.

With Stickers, people are able to update thier status to signal where they are emotionally. Only for people who are closest friends or "safe people."      

Calm

Stable

Good Day

Hopeful

Unstable

Tired

Misunderstood

Frustrated

Trigger

Hurt

Help

Anger

Lonely

Overwhelmed

Depressed

Needs Support

In Collaboration:

Copywriter, Kylie Ruffino

Art Director, Harper Barth

Video: Alejandro & Chris Bartoldus

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